Traveller Buying Decision – Neuromarketing factors That are shaping Travel
Web, mobile, social media, tablets and economic uncertainty - Do we believe that our customer's behavior is evolving. But are we responding to their new demands? Are we confident we understand [...]
Hear me, know me and remember me
I can now look at the Brandenburg Gate in Germany and with my phone scan around to see what the Berlin Wall would actually have looked like before it came down. Just like augmented reality is a [...]
Oh Sh**t! I forgot to get my business cards
Does that happen to you when you visit a networking event? In my visit to a conference in Toronto in June 2014, I realized that there were more than 350 participants in the conference and [...]
Business Analysis 3 Step Approach
We bought a house and wanted to pave the backyard. The contractor came in to understand my requirements.